After more than 15 years of doing what I love on the side, I’m incredibly excited to finally say this: Tracy B Design is becoming a full-time business!

For years, Tracy B Design has been my creative outlet, my side hustle, and something I’ve continued to build in between a career, family, and all of the other responsibilities that come with life. What started as a passion for graphic design has grown into something so much bigger—and something I’ve always dreamed of making my full-time career.

And somehow, after all these years, the stars have finally aligned. ✨

I’m taking a leap and giving Tracy B Design the opportunity to become what I always hoped it could be.

And before I ask other businesses to trust me with their branding, websites, marketing, and digital presence, I realized there was something I needed to do first:

Rebrand myself.

Over the years, I’ve had the privilege of helping businesses and organizations refresh their brands, build websites, create marketing materials, improve their social media presence, and find better ways to communicate with their audiences.

Now it’s my turn.

I’m currently giving Tracy B Design the same attention, thought, and creative energy that I’ve encouraged my clients to give their own businesses. I’m rebuilding my website, refreshing my brand, organizing my services, developing my portfolio, and preparing for a brand-new launch of Tracy B Design.

And I couldn’t be more excited about it.

So, what exactly do I do?

I specialize in working with small businesses and nonprofit organizations—the people who are often wearing a dozen different hats and trying to make every dollar count.

Yes, I love creating beautiful things.

I love graphic design.
I love building websites.
I love branding and marketing.
I love digital media and social media.

But what I love even more is helping people figure things out.

Sometimes that means creating a professional website.

Sometimes it’s designing a logo or marketing piece.

Sometimes it’s figuring out how to make a business’s social media work better.

And sometimes it’s simply sitting down with a business owner or organization and asking:

“How can we make this easier, more efficient, and more affordable?”

Because I believe good business isn’t always about spending more. Sometimes it’s about finding a better way to use what you already have.

That’s where the new Tracy B Design comes in.

I’m positioning myself as a one-stop creative partner for small businesses and nonprofits—someone you can call when you need a designer, a website, marketing help, digital support, or even just another set of eyes to help you figure out a better way to do something.

My goal isn’t just to make your business look good.

It’s to help you work smarter, communicate better, and grow.

And that brings me to the words I’m carrying into this new chapter:

BRAND. BUILD. GROW.

Brand your business with purpose.
Build a strong presence and solid foundation.
Grow with creative solutions and smarter systems.

After 15+ years of doing this as a side business, I’m incredibly grateful—and honestly a little emotional—to finally have the opportunity to pursue this dream full-time.

I’m excited to see where this next chapter takes me, and I’m even more excited about the people and organizations I’ll get to help along the way.

Thank you to everyone who has supported Tracy B Design over the years, trusted me with your projects, referred me to others, encouraged me, or simply cheered me on.

You helped me get here.

Now, it’s time to see what we can build together. 💛

— Tracy