Resources

Business Boost

Useful stuff for people building real businesses.

Practical ideas, checklists, and straight-talk guidance about branding, websites, marketing, and getting the behind-the-scenes pieces under control.

Featured starter guide

The small-business brand cleanup checklist.

A practical walkthrough for finding the mismatched logos, outdated information, forgotten social profiles, confusing website pages, and other little things that quietly weaken a brand.

Brand

Does your logo need a refresh—or a full restart?

Website

Seven signs your website is making customers work too hard.

Pick a topic

What are you working on?

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Brand smarter

Logos, visual consistency, print pieces, messaging, and first impressions.

Make the website easier

Content, navigation, maintenance, forms, accessibility, and practical improvements.

Market without losing your mind

Simple campaigns, social content, email ideas, promotions, and reusable templates.

Latest resources

Fresh from Business Boost.

  • Why Every Business Needs a Facebook Business Page

    Why Every Business Needs a Facebook Business Page

    Your Facebook Business Page is much more than a place to post photos. It helps customers: The key isn’t posting every day—it’s posting consistently and keeping your information current. Marketing Tip: A business page looks much more professional than trying to run your business from a personal profile and/or a public group page. I have…

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  • The 3 Must-Haves Every Small Business Needs Online

    The 3 Must-Haves Every Small Business Needs Online

    When I talk with small business owners, I always recommend starting with these three essentials. You don’t need a huge marketing budget—you just need a strong foundation that helps customers find you, trust you, and contact you. 1. A Facebook (or Social Media) Business Page Your social media page is often the first impression potential…

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  • About me, Tracy B

    About me, Tracy B

    Well hey there! I finally decided that since I am getting busier these days with designing websites and graphics for people; it’s time I get my OWN website!

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Occasional useful email

No daily noise. Just practical ideas worth saving.

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